Legal Marketing Blog

3 Easy Ways To Self Diagnose a Google Website Penalty

There is only one thing worse than SEO that gets you nothing in terms of results, and that is an SEO package that gets you straight up penalized. I’ve talked to more than one attorney in this situation and they want to choke a puppy. Now look, I understand that some reading this deserve what they get, while others are […]

Read More

DeLINKuents – A Study in Questionable Attorney Link Tactics

  What is a delinkuent? Well, according to a legit Wikipedia page that I didn’t just build, a delinkuent is a website that is building links every way Google expressly forbids, and is getting away with it. I’m not talking about the occasional paid link- I’m talking about a backlink portfolio that comes home the next morning with someone else’s […]

Read More

7 Misconceptions Attorneys Have When It Comes To SEO

NiftyLaw was created soon after I started working here at Nifty. I have been able to see its growth from infancy to adulthood. Having been around from the beginning until now, I have had the opportunity to work with a number of Attorneys and hear a range of ideas/misconceptions about SEO and each Attorneys understanding of it. I have put […]

Read More

Attorney Reviews Part 1

This is going to be the first part of a multipart series on getting reviews for attorneys. In our Nifty Study, we found reviews to correlate with improved local search results for attorneys. No surprise there. We sure aren’t the first company to preach the importance of positive reviews. Yet, it’s often still a virtually untapped source for many law […]

Read More

Expand Your Content, Expand Your Presence

While studying journalism as a college student, I remember learning about the coveted “above the fold” section in newspapers on the front page. It was extremely precious real estate and was often the only thing seen in newspaper stands. The concept was loud and clear – it needed to capture the attention of passerby’s. Online, however, the page fold seems […]

Read More