Local Content + Scale + Creativity = Awesome
This is my presentation about local content strategy and marketing. Read the Blog Post @ Moz by clicking the link.
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SEO at Christmas
Are you taking advantage during the holiday season? The Holiday season is an important time to make sure you’re doing what you need to be doing on your website in order to direct traffic to your website. Here are a few tips to help you take full advantage of the holidays using SEO tactics. Tip …
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Using PR & SEO to Build Your Law Firm
I communicate regularly with news organizations, bloggers and print publications. To be able to apply the lessons I learned as a PR student back in college is awesome. You never know what line of work you’ll end up in and I’m glad I ended up where I’m at. I’ve always been interested in PR and …
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Click Study Test: The New Google Local Stack
Now that the local search industry has decided what to call the newly replaced local carousel results (Local Stack has a heavy lead) I thought it was high time we ran some tests through Usability Hub. First Study: “Salt Lake City Hotel” Question Asked: Imagine you need to book a hotel in Salt Lake City. …
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Stuff Yourself on Quality SEO Learning This Weekend
With Thanksgiving just hours away, I’m sure you have been thinking, if not daydreaming, about all the food you’re going to eat. In that daydream, which of the options below appear in your vision? Image A or B? Of course you want to devour B! This is not your first Thanksgiving. You’ve chewed your way …
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One Does Not Simply Get To The Top Of Google
There are a million ways to say this, and at least half of them have already been made into amazing memes- usually featuring Sean Bean as Boromir from Lord of the Rings. One of the toughest things about search engines is all the moving parts. Google professes to considering over 200 ranking factors, and …
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Nifty Halloween Photo Contest
Halloween is a fun time of year. We decided to make it even more fun here at Nifty. We started a little competition to see who could take the most awkward/random/funny picture this year. To make it interesting, the winner gets a $500 Amazon gift card. To determine the winner we need your help. All …
Read MoreDon’t get Pigeonholed Because of Onsite Optimization
Pigeon has been released from its cage for a while now and a lot of people have talked about its effects and how to handle the changes. I want to take a little bit of a different twist on things and talk about one piece of Pigeon that hasn’t been widely discussed. For a quick …
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Read MoreThe Nifty Guide To Google Penguin for Attorneys and Law Firms
Worried about the latest Penguin refresh? You’re joining a big club. Google’s cuddly little black and white non-flying bird takes frightening to a whole new level. In fact, this year for Halloween, we’re all going as Penguins. It might not scare any kids, but we’re pretty sure any business owners will pee their pants when …
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Read MoreDesign & SEO SUX
Design and SEO go hand in hand, like teenage girls and vampires, copy and paste, or mustaches and creepers. Design without SEO is just a bunch of hipsters putting pretty pictures on a website that no one will see while SEO without design is just a bunch of people optimizing a 1970’s website that no …
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