SOPHISTICATED
TRACKING

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Do You Come Here Often?

Tracking is knowing as much as you can about your money’s comings and goings. Did that billboard bring in business? How is your PPC doing? Is anyone even visiting your website? Without a tracking software, like our preferred Google Analytics, your ROI is as much a guess as how many jelly beans are sitting in that jar at the gas station.

TRACKING EVERY PENNY MAKES JACK A HAPPY ATTORNEY

We want to track everything to do with your online presence. We want to see how many people are reading your blog. We want to know the conversion rate on the new call to action on your homepage. We crave phone call data. Why? Because you can’t measure what you don’t track. Specifically, we want to track the following:

✅ Total number of visitors from all traffic channels.
✅ The number of leads received (phone calls and form fills) vs the number of cases accepted.
✅ How well each channels is performing. For example, is organic traffic outperforming paid traffic?
✅ Everything that can bring in business for you.

If we can track it, we will because then we can set goals for realistic growth.

WE’VE GOT WITNESSES TO PROVE OUR MARKETING PROWESS

testimonial_naqvi“When something comes up I can always count on NiftyLaw to take care of things quickly and efficiently. They are innovative and have helped me come up with with a strategy that works.”

testimonial_gm“While other web consultants measure their success on an increase in web presence or a higher search engine ranking, NiftyLaw realizes that the ultimate goal is generating new clients.”